Our Academy Partners
Meet the organisations supporting the academy across motorsport, media, hospitality, communication, training and commercial development.
FORMELAUSTRIA
Formelaustria.at is an Austrian motorsport website and media platform, mainly focused on Formula 1 and other racing series. It was launched in 2014 by the sports agency HM Sports and its main goal is to give Austrian drivers, teams, and motorsport figures a platform. It is also the academy’s major media platform.
www.formelaustria.at
RENAUER
MOTORSPORT
Renauer Motorsport is an Austrian racing team and motorsport company based in Neunkirchen, Austria. It was founded in 1997 and has since been active in multiple racing categories like Formula 4, Formula 3, Formula Renault, GT Racing, NASCAR Europe, Porsche Carrera Cup, TCR Series, etc. It is the partner racing team of the academy.
www.renauer-motorsport.com
HM SPORTS
HM Sports is an international sports consulting and marketing agency. It runs offices in multiple locations including Vienna, London, Monaco, Manama, and Cape Town. And it works globally across major sports like Motorsport, especially Formula 1, Football, Ice hockey and MotoGP. HM Sports markets the Formelaustria Race Academy.
www.hm-sports.at
IMCG
HOLDING
IMCG is a marketing and advertising agency offering services like digital marketing, SEO, social media, email campaigns, media planning, advertising strategy and content production such as video and branding. It also acts as a holding company for IMCG 4.0 GmbH, which works in commodity trading, energy, and project financing.
www.imcg.at
COURTYARD
BY MARRIOTT
The 4-star Courtyard Vienna Prater/Messe is one of the best family hotels in Austria. The beautifully designed business hotel not only offers travellers a fantastic resting spot, but also a sporting touch, because it is a partner of Europe’s best American Football team, the Vienna Vikings, as well as our academy. It is also the current home of the annual Formelaustria Race Gala.
www.marriott.com
AS SPORTS
COMMUNICATION
AS Sports Communication was founded in 2016 and specialises in motorsport PR strategies, media relations, or setting up and running media offices at events. Another key element is media coaching, which is the main reason for the cooperation with the academy.
www.alexandraschieren.com
SPOTLIGHT
TRAINING
Spotlight Training is a stage and camera performance instruction agency, also offering energetic video coaching and interview training, particularly for sports athletes including racing drivers. The academy relies on the perfectly tailored courses for our young talents.
www.spotlight-training.deOur Academy Suppliers
PIRELLI
With 18 production plants in 12 countries, a commercial presence in over 160 countries, about 31,219 employees and revenues of 6.8 billion euro in 2024, Pirelli is one of the foremost tyre manufacturers in the world. Founded in 1872, the Italian company not only equips Formula 1 with rubber, but also the formula series the academy is competing in.
www.pirelli.com
TATUUS
Tatuus is an Italian chassis manufacturer for a large number of formula racing series, also including the championships the academy drivers are competing in. Founded in 1980, their current F4 race car, the F4 T-421, has been used in fourteen series since its presentation in mid-2021. Renauer Motorsport disposes of three state-of-the-art Tatuus race cars.
www.tatuus.it